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Digital Seminar

Improve the Profitability of Your Practice: Proven Business & Marketing Methods for Behavior Health Professionals


Duration:
1 Hour 59 Minutes
Format:
Audio and Video
Copyright:
Apr 25, 2014
Product Code:
POS047240
Media Type:
Digital Seminar


Description

Discover specific techniques to substantially improve results in 5 key business areas and greatly increase your practice’s bottom line. Apply neuroscience-based research to further enhance the effectiveness of your marketing and give you that competitive edge. Learn how to think like an entrepreneur and attract the type of client you really want. Gain knowledge of the 3 essential components of effective social-media marketing.

Walk away with a “toolbox” full of neuroscience-related marketing strategies that you can apply immediately to generate more income, including:

  • Proven ways to increase your leads, clients, and profits
  • The formula for all successful marketing materials
  • Common mistakes to avoid to save money
  • A synergistic approach to increase profit
  • Leverage your psychological training to improve marketing outcomes

Presented by, Jonathan Jordan, a top-ranked, internationally renowned executive & business coach.

OUTLINE

What They Don’t Teach In Grad School

  • What you must focus on first
  • Techniques to improve 5 key business areas
  • Why most small businesses fail and what to do about it
  • Understand the true entrepreneurial mindset
  • What you may not know about “profit”
  • Increase cash flow from non-traditional sources

Create a Brain-Based Marketing Campaign: Step-By-Step

  • Strategies that make sense for your practice
  • The who-what-where-and-how of marketing
  • Attract the type of client you really want
  • The most powerful words in marketing
  • Avoid common mistakes and save money
  • The successful formula for all marketing materials revealed
  • Real-life marketing examples
  • Create truly effective advertisements

The 3 Essential Components of Social-Media Marketing

  • How to acquire followers
  • How to create quality updates
  • How to increase responsiveness

OBJECTIVES

  • Know specific marketing techniques that can increase profit
  • State the formula for all marketing materials
  • List 4 of the most powerful words in marketing
  • Discuss the 3 essential components of social-media marketing

ABOUT THE SPEAKER

Jonathan Jordan, LCSW is a certified executive and business coach who has leveraged his marketing skills to create a successful nationwide and international coaching practice. He holds an interesting combination of licenses and other credentials in the fields of psychotherapy, business finance, marketing, neuroscience, and coaching. Jonathan’s coaching career began over 10 years ago when he was responsible for improving the professional development of senior executives for a Fortune 500 Corporation renowned for its global marketing successes, where he also received formal training and mentoring in global marketing initiatives. Jonathan’s marketing education included cutting-edge brain-based techniques rooted in the latest neuroscience research. In 2003, he co-founded an award-winning boutique business and personal development firm which provides coaching services to numerous clients around the country and overseas, with an emphasis on greatly increasing clients’ marketing outcomes. He also applied his marketing skills to social media where he quickly attracted well over 100,000 Twitter followers, and in 2012 he was recognized as the 4th of the top 100 business coaches on Twitter. Jonathan is a member of the prestigious Society for Neuroscience and recently authored a book titled, Brain Matters in Business, and is writing a second book titled, 7 Practices to Greatly Improve Your Brain. He is often engaged directly by corporations and other institutions that want to improve workplace and human performance. Jonathan’s institutional clients have included the United States Senate. He is successful in the “business of coaching” largely due to his knowledge of marketing. Many of Jonathan’s clients are other coaches who seek his help to make their own coaching practices profitable.

 

 

Credits


* Credit Note - **

NOTE: Tuition includes one free CE Certificate (participant will be able to print the certificate of completion after completing the on-line post-test (80% passing score) and completing the evaluation). 

Continuing Education Information:  Listed below are the continuing education credit(s) currently available for this non-interactive self-study package. Please note, your state licensing board dictates whether self-study is an acceptable form of continuing education. Please refer to your state rules and regulations. If your profession is not listed, please contact your licensing board to determine your continuing education requirements and check for reciprocal approval. For other credit inquiries not specified below, please contact cepesi@pesi.com or 800-844-8260 before the event.

Materials that are included in this course may include interventions and modalities that are beyond the authorized practice of your profession.  As a licensed professional, you are responsible for reviewing the scope of practice, including activities that are defined in law as beyond the boundaries of practice in accordance with and in compliance with your profession's standards.  

For Planning Committee disclosures, please statement above.  For speaker disclosures, please see the faculty biography.


Counselors - Counselors

This self-study activity consists of 2.0 clock hours of continuing education instruction. Credit requirements and approvals vary per state board regulations. Please save the course outline, the certificate of completion you receive from the activity and contact your state board or organization to determine specific filing requirements.


Counselors - Florida Counselors

PESI, Inc. is an approved provider with the Florida Board of Clinical Social Work, Marriage and Family Therapy and Mental Health Counseling. Provider Number 50-399. This self-study course qualifies for 2.0 continuing education credits.


Counselors - Montana Counselors

The Montana Board of Behavioral Health no longer pre-approves any courses or sponsors. Each licensee is responsible for taking courses which contribute to their competence and directly relate to their scope of practice as defined in board statute (MAR 24-219-32). Licensees must keep CE documentation for three years in case of an audit. This intermediate level self-study activity consists of 2.0 clock hours of instruction.


Counselors - New York Counselors

PESI, Inc. is recognized by the New York State Education Department's (NYSED) State Board for Mental Health Practitioners as an approved provider of continuing education for Licensed Mental Health Counselors. #MHC-0033. This self-study activity will qualify for 2.25 contact hours. Full attendance is required; no partial credits will be offered for partial attendance


Counselors - Ohio Counselors

PESI, Inc. is an approved provider with the State of Ohio Counselor, Social Worker and Marriage & Family Therapist Board. Provider approval #:RCST071001. Full attendance in this self-study course meets the qualifications for 2.0 clock hours of continuing education credit. 


Counselors - South Carolina Counselors

This self-study program has been approved for 2.0 continuing education hours by the South Carolina Board of Examiners for Licensure of Professional Counselors, Marriage and Family Therapists, and Psycho-Educational Specialists. Provider #4540.


Counselors - Texas Counselors

This self-study activity consists of 2.0 clock hours of continuing education instruction. Texas State Board of Examiners of Professional Counselors no longer approves programs or providers. PESI activities meet the continuing education requirements as listed in Title 22 Texas Administrative Code, Chapter 681, Subchapter J, Section 681.142 Acceptable Continuing Education. Please retain the certificate of completion that you receive and use as proof of completion when required.


Social Workers - Social Workers

This intermediate self-study activity consists of 2.0 clock hours of continuing education instruction. Credit requirements and approvals vary per state board regulations. Please save the course outline, the certificate of completion you receive from the activity and contact your state board or organization to determine specific filing requirements.


Social Workers - Colorado Social Workers

PESI, Inc. is an approved provider with the Colorado Chapter of the National Association of Social Workers. Provider #1413. This self-study course has been approved for 2.0 continuing education hours. 

 

COLORADO PARTICIPANTS ONLY: If you did not answer YES to be reported to the Colorado Chapter of the NASW on the evaluation, please contact cepesi@pesi.com and provide the full title of the webcast, speaker name, date of live broadcast, your name and your license number in the email.


Social Workers - Florida Social Workers

PESI, Inc. is an approved provider with the Florida Board of Clinical Social Work, Marriage and Family Therapy and Mental Health Counseling. Provider Number 50-399. This self-study course qualifies for 2.0 continuing education credits. 


Social Workers - Illinois Social Workers

PESI, Inc. is an approved provider with the State of Illinois, Department of Financial and Professional Regulation, Division of Professional Regulation. License #: 159-000154. Successful completion of this self-study activity qualifies for 2.0 contact hours.


Social Workers - Kansas Social Workers

PESI, Inc. is an approved provider with the Kansas Behavioral Sciences Regulatory Board. Provider #14-006. This self-study course has been approved for 2.0 continuing education hours.


Social Workers - Minnesota Social Workers

PESI, Inc. is an approved provider with the State of Minnesota, Board of Social Work. Provider #: CEP-140. This self-study package has been approved for 2.0 continuing education hours. This certificate has been issued upon successful completion of a post-test.


Social Workers - Montana Social Workers

The Montana Board of Behavioral Health no longer pre-approves any courses or sponsors. Each licensee is responsible for taking courses which contribute to their competence and directly relate to their scope of practice as defined in board statute (MAR 24-219-32). Licensees must keep CE documentation for three years in case of an audit. This intermediate level self-study activity consists of 2.0 clock hours of instruction.


Social Workers - New York Social Workers

PESI, Inc. is recognized by the New York State Education Department's (NYSED) State Board for Social Work as an approved provider of continuing education for licensed social workers #SW-0008. This self-study activity will qualify for 2.25 contact hours. Full attendance is required; no partial credits will be offered for partial attendance. 


Social Workers - Ohio Social Workers

PESI, Inc. is an approved provider with the State of Ohio Counselor, Social Worker and Marriage & Family Therapist Board. Provider approval #:RCST071001. Full attendance in this self-study course meets the qualifications for 2.0 clock hours of continuing education credit. 


Psychologists - Canadian Psychologists

PESI, Inc. is approved by the Canadian Psychological Association to offer continuing education for psychologists. PESI, Inc. maintains responsibility for the program. This program is approved for 2.0 self-study continuing education hours. Full credit statement at: www.pesi.com/cpa-statement


Psychologists - Florida Psychologists

PESI, Inc., is an approved provider with the Florida Board of Psychology.Provider Number #50-399.This product qualifies for 2.0 self-study continuing education credits.


Psychologists - Illinois Psychologists

 

PESI, Inc is an approved provider with the State of Illinois, Department of Professional Regulation. License #: 268.000102. Full attendance at this self-study course qualifies for 2.0 contact hours.


Psychologists - Kentucky Psychologists

PESI, Inc. is approved by the Kentucky Board of Examiners of Psychology to offer continuing education for psychologists, approved provider #202312H. PESI maintains responsibility for this program and its content. This self-study activity will qualify for 2.0 contact hours.


Psychologists - Ohio Psychologists

PESI, Inc. is approved by the Ohio Psychological Association, Provider #263896894, to sponsor continuing education for psychologists. PESI, Inc. maintains responsibility for this program and its content. PESI is offering this self-study activity for 2.0 standard hours of continuing education credit.


Marriage & Family Therapists - Marriage & Family Therapists

This self-study activity consists of 2.0 clock hours of continuing education instruction. Credit requirements and approvals vary per state board regulations. Please save this course outline, the certificate of completion you receive from this self-study activity and contact your state board or organization to determine specific filing requirements. 


Marriage & Family Therapists - Florida Marriage & Family Therapists

PESI, Inc. is an approved provider with the Florida Board of Clinical Social Work, Marriage and Family Therapy and Mental Health Counseling. Provider Number 50-399. This self-study course qualifies for 2.0 continuing education credits.


Marriage & Family Therapists - Illinois Marriage & Family Therapists

PESI, Inc. has been approved as a provider of continuing education by the State of Illinois, Department of Professional Regulation. Provider #:168-000156. Full attendance at this self-study activity qualifies for 2.0 credits.


Marriage & Family Therapists - Montana Marriage & Family Therapists

The Montana Board of Behavioral Health no longer pre-approves any courses or sponsors. Each licensee is responsible for taking courses which contribute to their competence and directly relate to their scope of practice as defined in board statute (MAR 24-219-32). Licensees must keep CE documentation for three years in case of an audit. This intermediate level self-study activity consists of 2.0 clock hours of instruction.


Marriage & Family Therapists - New York Marriage & Family Therapists

PESI, Inc. is recognized by the New York State Education Department's (NYSED) State Board for Mental Health Practitioners as an approved provider of continuing education for Licensed Marriage and Family Therapists. #MFT-0024. This self-study activity will qualify for 2.25 contact hours. Full attendance is required; no partial credits will be offered for partial attendance


Marriage & Family Therapists - Ohio Marriage & Family Therapists

PESI, Inc. is an approved provider with the State of Ohio Counselor, Social Worker and Marriage & Family Therapist Board. Provider approval #:RCST071001. Full attendance in this self-study course meets the qualifications for 2.0 clock hours of continuing education credit. 


Marriage & Family Therapists - South Carolina Marriage & Family Therapists

This self-study program has been approved for 2.0 continuing education hours by the South Carolina Board of Examiners for Licensure of Professional Counselors, Marriage and Family Therapists, and Psycho-Educational Specialists. Provider #4540.


Marriage & Family Therapists - Texas Marriage & Family Therapists

This self-study activity consists of 2.0 clock hours of continuing education instruction. Texas State Board of Examiners of Marriage and Family Therapists no longer approves programs or providers. PESI activities meet the continuing education requirements as listed in Title 22 of the Texas Administrative Code, Chapter 801, Subchapter K, Section 801.264 Types of Acceptable Continuing Education. Please retain the certificate of completion that you receive and use as proof of completion when required.


Addiction Counselors - NAADAC

NAADAC

This self-study course has been approved by PESI, Inc., as a NAADAC Approved Education Provider, for 2.0 CE in the counseling services skill group. NAADAC Provider #77553. PESI, Inc. is responsible for all aspects of their programming. Full attendance is required; no partial credit will be awarded for partial attendance.


California Alcoholism & Drug Abuse Counselors (CCAPP-EI)

PESI, Inc. is an approved provider by the CCAPP-EI, Provider #: OS-03-036-1025. This activity meets the qualifications for 2.0 CEH's (continuing education hours).


Connecticut Addiction Counselors

Provider #120924. This course has been approved as a CCB approved training and has been awarded 2.0 hours by the Connecticut Certification Board.


Nurses, Nurse Practitioners, and Clinical Nurse Specialists

This self-study activity consists of 2.0 clock hours of continuing education instruction. Credit requirements and approvals vary per state board regulations. Please save the course outline, the certificate of completion you receive from this self-study activity and contact your state board or organization to determine specific filing requirements.


California Nurses

PESI, Inc. is a provider approved by the California Board of  Registered Nursing, Provider #: 17118 for 2.0 self-study contact hours. 

** You will need to provide your license number to PESI. PESI must have this number on file in order for your hours to be valid.


Florida Nurses

PESI, Inc. is an approved provider by the Florida Board of  Nursing. Provider #: FBN2858. These materials qualify for 2.0 self-study contact hours.

CE Broker


Iowa Nurses

PESI, Inc. is an approved provider by the Iowa Board of Nursing. Provider #: 346. Nurses successfully completing these self-study materials will earn 2.0 self-study contact hours. Please email cepesi@pesi.com with your license number, include the title, speaker name and date. PESI must have this number on file in order for your hours to be valid.


South Carolina Psycho-Educational Specialists

This self-study program has been approved for 2.0 continuing education hours by the South Carolina Board of Examiners for Licensure of Professional Counselors, Marriage and Family Therapists, and Psycho-Educational Specialists. Provider #4540.


Other Professions

This self-study activity qualifies for 2.0 continuing education clock hours as required by many national, state and local licensing boards and professional organizations. Save your activity advertisement and certificate of completion, and contact your own board or organization for specific requirements.



Handouts/Brochure

Additional Info

Access for Self-Study (Non-Interactive)

Access never expires for this product.


Target Audience

Addiction Counselors, Counselors, Marriage and Family Therapists, Nurses, Psychologists, Social Workers

Reviews

5
4
3
2
1

Overall:      4.7

Total Reviews: 3

Comments

Diane R

"My expectations were exceeded."

Corinne L

"great presentation to inspire me as I increase my private practice outreach"

Satisfaction Guarantee
Your satisfaction is our goal and our guarantee. Concerns should be addressed to: PO Box 1000, Eau Claire, WI 54702-1000 or call 1-800-844-8260.

ADA Needs
We would be happy to accommodate your ADA needs; please call our Customer Service Department for more information at 1-800-844-8260.

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